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We know you love the nightlife scene and being in on the latest hot spots and trends, but sometimes it can be tough to muster up motivation to hit the bars and clubs. Or maybe your wallet just needs a break from excessive bar tabs. Which is why we’re introducing you to Night Tap: your ticket to nightlife motivation and saving some of your hard earned cash. Think Groupon for the party scene postulant in Los Angeles.
Sign up online and each week you’ll get a Night Tap nudge in your inbox revealing some happening location with drink specials, exclusive access to events and tastings, or VIP treatment at the club. Look at this as your excuse to check out a new bar or impress friends with your thriftiness and knack for nightlife know-how. But don’t just expect a bunch of weekly two-for-one drink specials or happy hour promotions. Night Tap is much more than your typical beverage coupon.
[dcs_blockquote author="Founder and CEO Kenny Kadar"] We want to offer features on all types of nightlife activities, comedy shows, sporting events, hotels, bars, roller skating, bowling and other activities you can do at night. We want to be that all-encompassing site, so no matter what you’re looking to do, you can get that on Night Tap. [/dcs_blockquote]
Competition-wise, Kadar’s business has tapped into a more niche area of deal websites, unlike Groupon and Living Social, which offer a variety of location-based daily deals. Popular Chicago site, Poggled has a similar concept to Night Tap, except deals revolve solely around bar and club discounts. After recently receiving $5.6 million from Groupon investors, Poggled may be a force to reckon with, but for the time being, is limited to Chicago and offers a less expansive discount offering on nightlife activities than Night Tap.
Recognizing the opportunity to target such a niche social consumer, Kadar is teaming up with appropriate vendors in hopes to expand their customer bases and to offer new money-saving nightlife experiences for subscribers.
“It can add up to go out regularly,” Kadar says. “Drinks are expensive and gas is expensive too. I figured, there’s got to be a way to experience nightlife without breaking the bank.”
To get in on the action, most deal sites have consumers purchase online and print the coupon to redeem on location at each particular venue. With Night Tap, you don’t have to worry about fumbling in your pocket for a printed receipt or sifting through emails on your phone for proof of your discount purchase. Night Tap makes you look much cooler. Simply walk up to the bouncer, maître d’ or whoever is granting your access, wink, flash him your ID and say, “I’m Joe Schmoe. I’m on The List.” Everyone you’re with will think you are extremely badass and VIP. And you’ve saved yourself some cash. So escalate your nightlife, fatten up your wallet and boost your ego a bit with Night Tap. Go ahead. Tap it now. You know you want to.
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Single or not people are always looking for fun and different things to do with their spare time. Some of us need to branch out and get out of the same old routine. What a great way to always be on the guest list.
Single or not people are always looking for fun and different things to do with their spare time. Some of us need to branch out and get out of the same old routine. What a great way to always be on the guest list.